YOUR PRESS KITS ONLINE IN A SHARED SPACE
BRAND INFORMATION ON UPLOADING THEIR MATERIAL
Each brand has been allocated a workspace to upload all its press material.
- The platform will be available to the media who register as of noon on March 21st (Basel Press Day) and throughout the year 2018;
- Each brand’s content is automatically synchronised every 20 minutes with the space shared with journalists. There may therefore be a slight time lag between your upload and actual availability;
- You may choose to defer synchronisation of your content and select a specific availability date;
- While you may create as many folders and sub-folders as you wish, we kindly request that you follow the advice below in order to facilitate journalists’ work;
- There is no storage limit.
CREATE A FOLDER
FILL UP A FOLDER
Select one or more folders and use the ‘tag’ field to define the synchronisation date (the date when journalists will have access to your information). The format is DD.MM.2018. For example: 23.03.2018 means that your folder(s) will be synchronised at 00:01 hours on the chosen date. Don’t forget to ‘save’ so as to confirm your choice.
LOGICAL ORDER BY COLLECTION AND/OR MODEL
Arrange your folders by Collection and/or Model
- Create one folder per Collection and/or Model and drop all the corresponding material there (texts in all languages, images, videos…)
- Repeat this operation for all your folders
If you do not have a Collection and/or Model-based organisational logic
- Create one folder per language and drop all your corresponding text files there: FRE / ENG / GER / ITA / SPA / JAP / zh-CN / zh-TW…
- Create an image folder for photos, or possibly two so as to distinguish low-definition visuals from high-definition pictures. Drop all your images there.
- If required, create other categories based on this logic: Corporate, History, News…