PRESS HUB

AccessUser guide

YOUR PRESS KITS ONLINE IN A SHARED SPACE

The Swiss Exhibitors PRESS HUB regroups the press material that Swiss Exhibitors have prepared for Baselworld 2018. This system replaces the traditional 64 Go Swiss Exhibitors USB stick.
Whether you are a brand representative of a journalist, your access codes have been sent to you by email via our newsletter system.

BRAND INFORMATION ON UPLOADING THEIR MATERIAL

GENERAL OVERVIEW

Each brand has been allocated a workspace to upload all its press material.

  • The platform will be available to the media who register as of noon on March 21st (Basel Press Day) and throughout the year 2018;
  • Each brand’s content is automatically synchronised every 20 minutes with the space shared with journalists. There may therefore be a slight time lag between your upload and actual availability;
  • You may choose to defer synchronisation of your content and select a specific availability date;
  • While you may create as many folders and sub-folders as you wish, we kindly request that you follow the advice below in order to facilitate journalists’ work;
  • There is no storage limit.
CREATE A FOLDER
Create a folder using the new menu.
FILL UP A FOLDER
Once the folder has been created, upload your files by simply clicking and dragging
DEFER SYNCHRONISATION

Select one or more folders and use the ‘tag’ field to define the synchronisation date (the date when journalists will have access to your information). The format is DD.MM.2018. For example: 23.03.2018 means that your folder(s) will be synchronised at 00:01 hours on the chosen date. Don’t forget to ‘save’ so as to confirm your choice.

ORGANISATIONAL TIPS

To ensure maximum consistency and to simplify journalists’ work, kindly follow these guidelines in organising your folders:
LOGICAL ORDER BY COLLECTION AND/OR MODEL

Arrange your folders by Collection and/or Model

  • Create one folder per Collection and/or Model and drop all the corresponding material there (texts in all languages, images, videos…)
  • Repeat this operation for all your folders
BRAND LOGIC

If you do not have a Collection and/or Model-based organisational logic

  • Create one folder per language and drop all your corresponding text files there: FRE / ENG / GER / ITA / SPA / JAP / zh-CN / zh-TW…
  • Create an image folder for photos, or possibly two so as to distinguish low-definition visuals from high-definition pictures. Drop all your images there.
  • If required, create other categories based on this logic: Corporate, History, News…

Journalists informations

Available soon

COMMUNICATION & PRESS
SWISS EXHIBITORS’ COMMITTEE AT BASELWORLD
DARWEL Public Relations | Yves Vulcan | yvulcan@darwel.ch
T +41 21 310 70 70 | M +41 79 203 72 19